In a clear step towards a more sustainable future, Palmolive becomes one of the first major personal care brands to make all formulas 95 per cent biodegradable.
Palmolive proudly announces the launch of its reformulated and repackaged body wash range in a move that will help consumers ‘clean up’ their shower routine. The step sees Palmolive upgrading the formulas across its whole portfolio to have 95% biodegradability, making it one of the first major personal care brands to do so, and follows the recent announcement to transition its body wash range to be made of 100 per cent recycled packaging.
Echoing the brand’s vision to put nature into everyone’s fingertips, the Palmolive Naturals body wash range has been developed with ingredients and extracts of 95 per cent natural origin to enable and promote consumers’ connection to nature and, subsequently, improve their wellbeing. The body washes have been crafted with minimal, and conscientiously sourced, ingredients to help preserve our natural world and make us feel more human.
The new formula and package design applies to all five of Palmolive’s body wash ranges: Naturals; Pure; Natural Wellness; Memories of Nature; Men.
The Palmolive Naturals (250ml/£1, 500ml/£1.50) range is formulated with moisturising milk to help nourish the skin and leave it feeling soft & smooth. The new readily biodegradable formula with ingredients from a 95 per cent natural origin is available in most major retailers.
The Palmolive Pure (500ml/£2.99) range, which is available in Pomegranate, and Coconut varieties, boasts a vegan formula and comes in a bottle made from 100 per cent recycled plastic. The shower gel, which contains glycerine – a moisturiser of 100 per cent natural origin - will leave your skin feeling fresh and hydrated.
The newly reformulated and repackaged Palmolive Wellness (400ml/£2.99) range comes in a bottle made from 100 per cent recycled plastic. The body wash is packed with 100 per cent natural essential oils, ideal for relaxation, it will leave your skin feeling silky and smooth, and is available in Asda, Wilko and Superdrug.
Memories of Nature (400ml/ is 32.99)a brand-new addition to Palmolive’s body wash category. Available in Relax, Flower, and Berry varieties, the new readily biodegradable formula is made from 95% natural origin to help you connect to nature and transport you away, and is available in Wilko.
The Palmolive Men (500ml/£1.50) range uses natural ingredients such as mint, grapefruit and aloe vera to keep skin feeling fresh and hydrated. The new readily biodegradable formula is made from 95 per cent natural origin. Available in: Asda and Superdrug.
I tried Milk & Honey, shower cream, Relax Sunset and Breathe Relax. They all left my skin feeling fresh and moisturised and are cost effective for family use. All are dermatologically tested to respect the natural balance of your skin.
PWT rating: ♥♥♥♥♥