publication date: Sep 18, 2009
Bringing the
chic air of a French pharmacy to the UK,
La Dermacie de RoC® opens to the public in
London for one day only at 18 Maddox St, London W1S 1PL on
Friday 25 September, from 11am to 7pm.
Consultant dermatologist Sue Mayou says: "Women in the UK have relatively
limited access to dermatologists and other skin care
specialists, in comparison to countries like
France and the
US. It's great to see that RoC® are
promoting the culture of the French pharmacy and making
expert skincare advice generally more accessible in the UK."
The
RoC® brand are offering over £20,000 worth of
expertise, advice and
advance samples of the brand new
RoC® Retin-OxTM Wrinkle Correxion range throughout the day. Visitors to
La Dermacie de RoC® will be treated to an anti-ageing experience, including:
- Personal skin consultation – a personal session with a dermatologist to find out about your skin type and skin needs and receive advice on suitable RoC® products
- Mini facials – a ten-minute mini facial using the recommended RoC® product(s)
- Anti-ageing make-up lessons from Ruby Hammer at 12.30pm, 2.30pm and 4pm
- Samples of the new RoC® Retin-OxTM Wrinkle Correxion range for the first 50 visitors
Women who visit
La Dermacie de RoC® will be the
first in the world to try the new
RoC® Retin-OxTM Wrinkle Correxion range, which launches in the UK from
mid-October. The range
combines three of the best ingredients in
anti-ageing: pure retinol, hyaluronic acid and biopeptide. Together they tackle the
three causes of wrinkle formation: decrease of
collagen, decrease of
elastin and slowdown of
cellular metabolism - and fight wrinkles where they form. The new Retin-Ox
TM Wrinkle Correxion range is clinically proven to
reduce the appearance of wrinkles by up to 30 per cent in only
eight weeks (randomised placebo-controlled study, USA 2008).